Kiko Milano Coloured Balm–Tinted Lip Balm for a Wash of Color and Shine

Kiko Milano Coloured BalmWe’re getting into the time of year where “less is more” for a lot of makeup-wearers. There are a lot of quick easy products that are perfect for “no makeup makeup days.” One of my favorites is tinted lip balm because it provides a sheer wash of color that’s still casual, but looks very flattering on the lips. A tinted lip balm that isn’t new, but I recently tried for the first time, is Kiko Milano Coloured Balm. 

Kiko launches limited edition collections often, but fortunately Coloured Balm is a permanent item. This has been a favorite of many for years! Please keep reading for my full review where you’ll learn if this tinted lip balm is a new favorite of mine, too!

Kiko Milano Coloured Balm product claims directly from

Coloured moisturising balm that gives a gentle touch of colour and shine to the lips. Creamy and comfortable texture that delicately caresses the lips.

The lips’ hydration improves 14% after 28 days (results of clinical-instrumental tests conducted on 20 women who used the product twice a day for 28 days).

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Other product details

  • Price: $6.50 (or $8.00 from Amazon)
  • Net weight: 0.10 oz. | 3 g
  • Made in Italy
  • Cruelty-free
  • Special ingredients:
    • Shea butter is moisturizing, soothing, and antioxidant-rich
    • Ascorbyl palmitate, a stable form of vitamin C, is an antioxidant 
    • Tocopheryl acetate/Tocopherol (vitamin E) is an antioxidant that also strengthens skin 
    • Retinyl palmitate is a retinoid (though not a very strong one) that’s also an antioxidant
  • Shelf life: 18 months
  • Available in 6 shades
  • Where to buy: and (Raspberry shade isn’t currently available from Amazon)
    • Kiko Milano ships internationally, but there are unique websites for each country. When you visit, make sure the correct country is listed next to “My Country” at the bottom of the page. If it’s incorrect, click on the country name and it will bring up the full list of countries for you to select the correct option.
    • ships internationally to over 100 countries, but not all items will ship to every country. Update your default shipping address to see items that will ship to your location.
  • Overall rating: 8.6/10
    • Shade range/inclusivity: 7/10
    • Packaging/ease of application: 8/10
    • Hydration: 8/10
    • Team Player: 10/10
    • Price: 10/10

Please note that I am not a makeup artist. The opinions expressed in this review are my own, as a regular person that loves makeup.

Shade range/inclusivity

The shade range for Kiko’s Coloured Balm isn’t the greatest with only six shades currently available. However, these tinted lip balms are also less pigmented than some others like the Colourpop Just a Tint Lip Crayons. Instead of looking very similar to shiny moisturizing lipsticks, these Kiko tinted lip balms provide a sheer wash of color to the lips. Since they are quite sheer, I think it makes sense that the shade range is on the smaller side. I’ll share all six shades below:

  • 02 Vanilla: Coral pink
  • 03 Guava: Bold coral orange
  • 04 Tutti Frutti: Cool-toned medium pink
  • 06 Blackberry: Rose pink
  • 08 Almond: Nude beige pink
  • 09 Raspberry: Orange red (slightly deeper than Guava)

If these shade descriptions look a bit odd to you, that makes a lot of sense! Kiko doesn’t provide shade descriptions or swatches, so these descriptions are mine, based on the limited photos Kiko provided. Four of the shades are shown applied to models’ lips, but the pure color isn’t swatched. Kiko, if you’re reading this, please provide arm swatches of all shades!

I have the shade 04 Tutti Frutti and swatched it on my arm in this photo. In this swatch, I swiped a few times to build full opacity. The color is very sheer, but is visible on the lips. It also adds a good amount of shine that looks very pretty!

Since I only have one shade, it’s hard to say if they’re all as sheer as Tutti Frutti. If they are, I’m not sure if these would be the best choice for those with dark or deep skin tones. I will say that the Raspberry shade appears to be quite pigmented, so that would likely be the best choice for deep skin tones.

As far as the variety of shades in this range go, I am surprised that there aren’t any purple or brown shades. Almond is almost brown, but not quite. I think it would be a good idea for Kiko to add at least a couple more shades, but the current shades are very pretty!

Packaging/ease of application

The packaging for the Kiko Coloured Balms is different from anything I’ve seen before. It looks metallic, but the tube is actually plastic and shaped like a capsule. I struggled to open it the first time because instead of snapping closed like most lip products that look similar, it twists open. It’s not difficult to use, but a bit awkward at first. Like a lot of Kiko products, it has the gold KK logo seal which is a nice touch.

My verdict on the packaging is that it looks pretty and could pass as a luxury product. However, it does feel a bit cheap and I don’t care for the twist-to-open design. This is a very minor gripe and not a concern as I don’t think the material or design will cause the product to break.

The tinted lip balm itself couldn’t be easier to apply. It has a very lightweight smooth texture that glides over the lips. Despite the fact that this lip balm contains beeswax and candelilla wax, there is no drag over the skin. If you’ve ever used e.l.f. Calm Balm, it feels very similar to that!

The low pigmentation of this tinted lip balm also makes it easy to apply. I can throw this on without a mirror and I don’t need to worry about how it looks. This would be a great lip product to keep in a purse or backpack for on-the-go application!


Since the Coloured Balm formula is so lightweight, the initial feeling of hydration doesn’t last a very long time. The lip balm comes off quite easily on cups and straws when drinking, and definitely doesn’t last through any meals. Lip balms aren’t designed to be long-wearing, so this isn’t surprising.

When the majority of this lip balm has rubbed off, I do still feel like my lips are hydrated. It’s a light hydration that makes my lips feel healthy without being greasy or sticky. Coloured Balm isn’t the kind of lip product you’d want to rely on for overnight hydration or if you have very dry lips, but for daytime wear on those with “normal” lips, I think it’s plenty hydrating!

Team player

Tinted lip balms are most commonly used alone for a casual wash of color, but they can also be paired with other lip products. I prefer to wear Coloured Balm on its own, but for the purpose of this review I tried it applied over some other products.

In the photos below, you can see how Coloured Balm (in Tutti Frutti) looks on its own compared to my bare lips. After removing the lip balm from taking that second photo, I applied lip liner all over my lips and applied Coloured Balm all over my lips again. The pigment from Coloured Balm doesn’t really show up when applied over the lip liner, but it does provide a beautiful glossy shine. 

If you don’t like the feeling of lip gloss over lipstick or lip liner, Coloured Balm might be the perfect alternative for bringing some extra shine.


Kiko Milano Coloured Balm is $6.50 for 0.10 oz. (3 g) of product. $6.50 would be quite expensive for a standard lip balm, but for a lovely tinted lip balm that’s comfortable to wear, I think it’s a steal! 

Looking through my makeup collection, the only other tinted lip balms I currently have are two of the ones I previously mentioned from Colourpop. They are $8.00 for only 0.07 oz.! Kiko is usually on the higher end of the drugstore price range, where Colourpop is very affordable. I was pleasantly surprised to see what a great value Kiko Milano Coloured Balm is by comparison!

Lastly, the ingredients. I didn’t do a deep-dive into this product’s ingredients like I would for skincare, but I was shocked to see shea butter, vitamin c, two forms of vitamin E, and retinyl palmitate on the list! These are wonderful nourishing ingredients that add even more value to an already great affordable product.

I’ve gotten a lot of use out of my Kiko Milano Coloured Balm since I received it a few weeks ago. It’s so comfortable and a pleasure to wear. It’s perfect for “no makeup makeup days” or if I simply don’t want to wear a bold lip with my makeup look. I may pick up another shade or two the next time there’s a sale!

Kiko doesn’t make any bold claims about this product. The description “tells it like it is.” Coloured Balm is indeed moisturizing, provides a touch of color and shine, and contains vitamins A, E, and C, plus shea butter. It also has the creamy comfortable texture they describe. This isn’t a groundbreaking product, but it does combine beauty and comfort!

Kiko Milano Coloured Balm is a great option for a wide variety of people. It’s perfect for makeup lovers like me that want some products with sheer comfortable coverage, but it would also be great for kids that are excited about makeup but aren’t quite ready for “real” makeup.

Do you enjoy tinted lip balms? If you do, have you tried any of the Kiko Milano Coloured Balms? Or do you have other favorites I should know about? Please let me know in the comments below!


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